The customer is the business. The team is either serving the customer directly or serving someone who is serving the customer. Customer service is a compound skill that is completely depended on effective teamwork. Its the ultimate measure of success. Both internal and external customers give regular feedback on how satisfied they are with the services the team provides. The key service performance areas are customized to make them team specific and thus extremely valuable. Each measurement is compared with the previous one which ensures continuous improvement of the service delivery process.